Preferred Adviser
Helping people to find financial advice they can trust.
The client
Preferred adviser is a comparison and consumer advice site for the financial sector. The intention is to bring transparency to the sector and allow people to feel more comfortable when approaching companies for help and advice.
The process
First we needed a brand, and by exploring all the relevent industries and client preferences we were able to create a clean, friendly and trustworthy feel. We then worked on a fully managed system powering both adviser subscription and user search.
The finished article
The preferred adviser site is a fully operational system. It incorporates full data management with a friendly and easy to use website. Visitors can search, leave reviews and rate adviser firms. Advisers on the other hand can choose to signup and manage their company account.
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